Who We Are

Alice Wofford Hallford
Alice is the principal of Hallford Financial Advisors, a fee-only financial planning firm in Daphne, Alabama. In 1991, Alice started the company as a result of her own need for financial planning services. See Alice's Journey for a description of the history of HFA.

Alice is a CERTIFIED FINANCIAL PLANNER^TM certificant. She holds memberships in the National Association of Personal Financial Advisors (NAPFA) and the Financial Planning Association (FPA). Alice graduated from Millsaps College, Jackson, Mississippi in 1969 with a B.A. Degree in Education. She is a registered investment advisor with the states of Alabama, Mississippi, and Texas. Alice is a native of Drew, Mississippi.

Alice is married to Chuck Hallford, a United Methodist minister. They have two sons, Robert and Wil.